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Cáceres Creativa - Model and Strategy for Urban Innovation

The Project

Cáceres is a small city of 100,000 inhabitants in western Spain, where the city government is promoting Cáceres Creativa, a project to build citizens collaboratively sustainable future for the city based on activating the creative capacity of the population.

The project has been published as a book (excerpt), which provides a basis for working with city residents and businesses in this collaborative design.

Circos proved useful in showing the complex relationships that are established in such an environment is a city which combines flows of energy and resources, physical items and intellectual concepts.

The Book

The book uses the circle as a motif throughout its design. The cover has a circular cutout which reveals the another motif on the next page — random colored curves. These curves are used repeatedly to add flow to photographs and provide continuity for the Circos images.

The use of these curves throughout the book was a brilliant idea on part of the creative director, Adolfo Chautón. When scattered on the page, they represent relationships in the Cáceres urban region between residents, businesses and infrastructure. The Circos graphs, which are rendered to match the overall design, organize this information and present it rationally.

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